In an era of rapid change and increasing reliance on smart solutions, strategic management urgently requires new tools to enhance decision-making effectiveness and guide institutions efficiently toward their goals. This advanced course, delivered by Geneva Institute of Business Administration, is designed for managers and professionals aiming to integrate modern management practices with cutting-edge technologies.
The course focuses on equipping participants with a deep understanding of the potential and applications of artificial intelligence (AI) in building effective strategies. It also explores the challenges of integrating AI into institutional planning, analysis, and decision-making processes.
Target Audience
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Executive managers and strategic planners in both public and private sectors
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Department heads and digital transformation leaders
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Professionals in strategic think tanks and policy development centers
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Consultants and experts in management and information technology
Course Objectives
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Introduce participants to the role of AI in enhancing strategic management processes
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Develop analytical capabilities to understand AI models and their long-term decision-making impact
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Enable participants to select and apply appropriate AI tools across different institutional contexts
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Promote data-driven strategic thinking using smart technologies in a rapidly evolving business environment
Course Outline
1. Advanced Introduction to AI and Strategic Management
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Understanding the technical concepts of artificial cognition and their relevance to management
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Evolution of AI and its correlation with strategic models
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Impact of intelligent systems on modern management trends
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Challenges of integrating AI into strategic planning
2. Smart Data Analytics for Strategic Decision Support
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Fundamentals of big data analytics in the management context
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Using algorithms to forecast future trends
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Converting data into actionable strategic insights
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Mapping data to long-term organizational goals
3. AI as a Tool for Strategic Performance Evaluation
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Building AI-driven performance indicators
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Monitoring strategic progress using digital models
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Interpreting institutional behavioral trends via AI tools
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Leveraging machine learning to refine success metrics
4. Predictive Models for Strategic Pathways
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Designing simulation models for future risks
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Forecasting outcomes based on real data
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Integrating predictive models into operational planning
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Steering internal policies using anticipatory algorithms
5. AI in Building Strategic Resilience
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Scenario analysis and identifying adaptation opportunities
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Anticipating market shifts and adjusting strategies accordingly
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Using intelligent support systems to enhance responsiveness
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Real-time feedback mechanisms for decision enhancement
6. Integrating AI with Institutional Resources
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Aligning AI with human and technological resources
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Managing change in smart technology environments
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Structuring administrative systems to adapt to AI
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Cultivating a culture of intelligent analysis at all levels
7. Leveraging AI in Crisis and Risk Management
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Analyzing emergency data and responding swiftly to developments
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Predicting crises using unconventional indicators
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Building AI-based early warning systems
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Developing contingency plans using advanced simulations
8. Enhancing Institutional Competitiveness through Smart Technologies
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Analyzing markets and competitors using smart models
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Increasing institutional value through AI applications
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Adopting data-driven innovation strategies
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Designing market penetration strategies using intelligent analysis
9. Governance of AI Applications in Strategic Management
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Developing internal policies for safe AI governance
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Ethical considerations and regulatory compliance
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Balancing technology with individual rights within the institution
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Evaluating transparency and accountability in AI decisions
10. Roadmap for Smart Transformation in Strategic Management
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Setting institutional priorities for AI adoption
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Phases of implementing a digital strategy
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Measuring ROI from AI applications
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Preparing the organization for the next phase of smart transformation