Course in Developing Analytical Skills, Research Techniques, and Information Presentation

In a world overwhelmed by information and rapid change, the ability to think analytically, conduct structured research, and present information clearly and professionally has become essential across all fields. This course is designed to empower participants to sharpen their analytical and research capabilities, extract meaningful insights from data, and communicate results in a compelling and structured manner.
The course, titled “Developing Analytical Skills, Research Techniques, and Information Presentation,” is delivered by Geneva Institute of Business Administration, following a scientifically grounded methodology tailored to the modern work environment and based on best practices in analysis, research, and data presentation.

Target Audience

• Professionals in public and private sector institutions who work regularly with data and reports.

• Researchers and analysts in think tanks and consulting firms.

• Employees involved in planning, reporting, and performance monitoring.

• Professionals in public relations, media, and content development roles.

Training Objectives

• Enhance participants’ ability to understand and analyze a wide range of data and information.

• Equip participants with a clear, step-by-step approach to conducting research using scientific standards.

• Develop participants’ skills in presenting findings and data in an organized and persuasive manner.

• Strengthen logical and critical thinking to support better decision-making quality.

Course Outline

• Introduction to Analytical Skills

  • Defining key concepts of analytical thinking.

  • Differentiating between analysis, description, and interpretation.

  • The importance of analysis in modern work environments.

  • Traits of an effective analytical thinker.

• Tools for Analytical Thinking

  • Using logical sequencing in analysis.

  • Techniques for linking causes and effects.

  • Dealing with conflicting or inconsistent information.

  • The impact of cognitive biases on analytical reasoning.

• Research Methodologies and Information Gathering

  • Stages of preparing structured research.

  • Sources of information: primary and secondary.

  • Evaluating source reliability and credibility.

  • Ethical standards in research and information handling.

• Techniques for Analytical Reading

  • How to read texts critically and with purpose.

  • Extracting key points and supporting ideas.

  • Distinguishing between opinion and fact.

  • Summarizing and simplifying complex information.

• Data Organization and Analysis

  • Using tables and charts for data classification.

  • Comparing variables and analyzing differences.

  • Interpreting patterns and trends.

  • Avoiding common pitfalls in data analysis.

• Critical Thinking Skills

  • Features of critical thinking in information processing.

  • Evaluating arguments and spotting inconsistencies.

  • Forming opinions based on evidence.

  • Using effective questions to deepen understanding.

• Writing Analytical Reports

  • Steps for preparing a comprehensive analytical report.

  • Structure and essential components of reports.

  • Appropriate language and tone for analytical writing.

  • Integrating data and statistics professionally.

• Constructing Persuasive Information Messages

  • Using powerful language to convey key messages.

  • Organizing ideas in a logical sequence.

  • Selecting appropriate tools to support the message.

  • Addressing objections and presenting alternatives.

• Designing Information Presentations

  • Principles of effective slide design.

  • Visual simplification of complex data.

  • Using color, fonts, and layout to improve clarity.

  • Integrating visual elements with textual content.

• Public Speaking and Effective Presentation Delivery

  • Voice control and body language during presentations.

  • Engaging the audience and delivering clear messages.

  • Responding to questions and feedback with confidence.

  • Managing time and pacing throughout the presentation.