In a world driven by rapid change, traditional approaches to business management are no longer sufficient to address the complex challenges organizations face today. Instead, it has become essential to adopt entrepreneurial thinking strategies that prioritize the creation of sustainable value—not just for shareholders, but also for society at large.
This program, delivered by Geneve Institute of Business Management, is designed to empower participants with strategic and forward-thinking mindsets that combine innovation, responsibility, and sustainability. Through a structured and purposeful approach, participants will learn how to transform challenges into opportunities, create impact-driven models, and align business success with societal well-being.
Target Audience:
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Entrepreneurs and business owners who seek to combine innovation with social impact and balance profitability with responsibility.
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Strategy and corporate development managers working to reshape business models in a way that reflects inclusive and sustainable values.
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Professionals in sustainability, CSR, or ESG roles who wish to develop entrepreneurial frameworks for meaningful environmental and social contribution.
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Senior executives and decision-makers aiming to realign their organizations’ goals toward long-term value creation for multiple stakeholders.
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Strategic advisors and transformation consultants seeking tools and insights to promote responsible innovation and mission-driven change.
Objectives:
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Establish a comprehensive understanding of entrepreneurial thinking as a strategic tool for creating positive transformation in business and society.
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Enable participants to design innovative business models that are centered on delivering sustainable value to both internal and external stakeholders.
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Develop deeper awareness of the interconnection between entrepreneurship, sustainability, and corporate responsibility.
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Equip participants with practical frameworks to identify business opportunities that solve real-world social and environmental problems.
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Strengthen organizational influence through agile, visionary, and purpose-driven entrepreneurial approaches that align with community and market needs.
Course Outline:
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Core Concepts of Sustainable Entrepreneurial Thinking
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Defining entrepreneurial thinking in the context of sustainability and innovation.
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Differentiating between conventional entrepreneurship and value-driven approaches.
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Understanding how entrepreneurial thinking supports resilient economies and communities.
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Emphasizing long-term value creation in today’s dynamic business environment.
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Stakeholder Analysis in the Age of Shared Value
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Identifying internal and external stakeholders in business ecosystems.
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Understanding evolving stakeholder expectations in modern economies.
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Tools for analyzing the broader impact of business decisions.
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Building strategies that balance profitability with societal benefit.
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Designing Value-Centered Business Models
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Redefining traditional business models to include inclusive and sustainable elements.
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Integrating environmental and social impact into the business core.
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Exploring social innovation as a strategic growth mechanism.
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Practical frameworks for designing sustainable revenue and impact flows.
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Leading Institutional Transformation Through Entrepreneurship
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Entrepreneurial leadership as a catalyst for institutional change.
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Key traits of leaders who drive purpose-driven innovation.
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Tools and mindsets for guiding teams toward entrepreneurial culture.
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Creating environments that foster responsible and conscious innovation.
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Identifying Opportunities Through Societal Challenges
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Mapping real-world challenges into entrepreneurial ventures.
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Using design thinking to uncover high-impact business ideas.
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Aligning business strategies with global needs and local realities.
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Channeling enterprise capabilities toward community development.
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Strategic Analysis of Entrepreneurial Impact
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Evaluating the social and environmental impact of projects.
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Developing performance indicators linked to sustainable value.
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Stakeholder-focused reporting and measurement tools.
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Connecting strategic outcomes to long-term purpose.
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Fostering Responsible Innovation Within Organizations
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Differentiating between conventional and social innovation.
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Building a workplace culture that supports meaningful innovation.
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Encouraging employee creativity aligned with value creation.
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Pathways for implementing innovation with measurable impact.
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Leveraging Circular Economy and Green Practices
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Understanding the principles of circular economy and their business benefits.
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Reducing environmental impact while increasing operational efficiency.
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Linking sustainability practices with competitive advantage.
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Strategies for integrating environmental goals into core operations.
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Crafting a Stakeholder-Oriented Entrepreneurial Vision
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Developing a forward-thinking organizational vision built on shared value.
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Embedding the UN Sustainable Development Goals into corporate strategy.
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Communicating purpose effectively to partners and society.
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Engaging stakeholders in vision-building and strategic alignment.
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Preparing for a Future Led by Impact-Driven Entrepreneurship
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Cultivating a future-ready mindset based on global shifts and trends.
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Embracing agility in responding to social and environmental disruptions.
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Designing growth strategies that thrive in uncertain, volatile markets.
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Building legacy-driven businesses that leave a lasting, positive impact.
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