Digital Communication Short Diploma: Transform Your Skills for the Future

Diploma Overview

The Digital Communication Short Diploma is a comprehensive program designed to equip participants with the knowledge they need to make social and digital media an effective, integral part of their digital PR and communication strategy. Our diploma helps you to understand online behaviours and trends, planning for digital PR, data analytics and evaluation. This diploma covers essential techniques, strategies, and tools necessary to thrive in the modern digital landscape. With hands-on training in the latest digital platforms, this program ensures that participants are fully prepared to navigate the fast-paced world of online media, social networks, and communication technologies.

Diploma Objectives

The objectives of this diploma program are to:

• Excel the usage of digital communication strategies.
•  Understand practical skills in content creation, media management, and digital marketing.
• Develop proficiency in the use of advanced communication platforms and tools.
• Teach how to effectively engage with target audiences and increase brand visibility online.
• Enable participants to manage and analyze digital communication campaigns for maximum impact.

Diploma Outline

The program is divided into the following modules:

• Introduction to Digital Communication
• Content Creation and Strategy
• Social Media Management
• Digital Marketing and SEO
• Data Analytics and Campaign Optimization
• Crisis Communication in the Digital AgeTarget Group

Target Group

This diploma is ideal for:

PR and communication practitioners. You may be working in a PR or communication role and want to develop your expertise in social media and digital communication as part of your strategic communication.

Not just for PR. If you are responsible for digital communication in consultancy or in-house in a related discipline such as marketing, this course will help you make your digital PR effective.

Program Cost

The cost of the Digital Communication Mastery Diploma is:

• €3700 for a 5-day training program.
• €6500 for a 10-day in-depth training program.

This program is available on various dates throughout the year, depending on demand. Please contact us for more information about scheduling a session that fits your availability.

Organizing Body

The diploma is organized by the Geneva Institute of Business Management in collaboration with its partners across Europe, ensuring top-quality instruction and practical application.