Mastering AI Content Creation for Digital Marketing

Overview
An in-depth examination of how artificial intelligence is changing content development and digital marketing tactics is provided by the brief master's program in AI Content development for Digital Marketing. This program, which is intended for professionals looking to advance their skill set, offers useful information on how to use AI tools to improve SEO, increase audience engagement, and streamline content development. Through extensive modules, learners will learn to master AI technology to generate impactful, high-quality content.

Program Objectives

• Generate articles or blog posts quickly that are both readable and unique.
• Generate high-quality videos quickly
• Sample Output of Both AI Software

• Review the foundational concepts of Generative AI and its transformative impact on content creation.

Program Outline
This short master program consists of the following modules:

• Introduction to AI Content Creation

Role of an AI Content Creator – Overview of AI Tools for Content Creation – Ethical Considerations in AI Content Creation

• AI-Powered Writing and Editing

Automated Writing Tools – AI-Powered Editing and Proofreading – Generating Ideas and Outlines with AI

• Visual Content Creation with AI

AI Tools for Graphic Design – Creating Visual Content with AI – Enhancing Images and Videos with AI

• Social Media Content and Marketing with AI

Automated Social Media Posting – AI-Powered Social Media Analytics – Creating Engaging Social Media Content with AI

• AI Content Strategy and SEO

Keyword Research with AI – Content Optimization with AI – Developing an AI-Powered Content Strategy

• Legal and Ethical Considerations

Copyright and Intellectual Property – Ethical Implications of AI Content Creation – Responsible AI Content Creation

• Building a Portfolio

Creating a Professional Portfolio – Showcasing Your Skills and Expertise – Marketing Yourself as an AI Content Creator

Target Group

This short master program is ideal for:

• Content Creators
• Marketing professionals
• Freelancers and consultants
• Social media and SEO specialists who want to stay ahead of AI trends.

Program Cost

• 5-day program: €3700
• 10-day program: €6500

This program is offered on multiple dates based on demand. Please reach out to schedule a session that fits your availability.

Organizers
The program is organized by the Geneva Institute of Business Management, in partnership with leading European institutions.