Course in Effective Communication Across Diverse Audiences

Course Overview
The Effective Communication Across Diverse Audiences Course will teach participants how different values or expectations, and different varieties of English can pose challenges to effective communication. It is designed by the Geneva Institute of Business Management to help participants enhance their ability to communicate with people from different cultural, linguistic, and professional backgrounds. Through practical exercises and interactive sessions, you will develop skills to tailor your message, bridge cultural differences, and create more inclusive communication strategies.

Course Objectives
By the end of this program, participants will be able to:

By the end of the course, you should be able to...

• Describe the layers and features of culture, along with other possible
• influences on communication patterns.
• Determine which elements affect how they and others communicate.
• Reflect critically on their own and others' communicating behaviors to avoid
• unconscious bias.
• Describe distinct English varieties and evaluate one's status as an English speaker.
• Apply new tactics to build rapport and achieve goals.
• Explain how language can be used to foster interpersonal relationships.
• Assess the efficacy of their communication repertoire.

Course Outline
The course is structured around several core modules designed to provide both theoretical knowledge and practical applications:

Module 1: Introduction to Diverse Communication

• Understanding cultural diversity and its impact on communication.
• Key communication models and frameworks for diverse audiences.

Module 2: Cross-Cultural Communication

• How culture shapes communication styles and practices.
• Identifying cultural nuances in verbal and non-verbal communication.

Module 3: Overcoming Communication Barriers

• Addressing language differences and translation challenges.
• Tackling stereotypes, biases, and assumptions.

Module 4: Effective Listening and Feedback Techniques

• Active listening skills for diverse audiences.
• Providing constructive feedback in cross-cultural contexts.

Module 5: Creating Inclusive Communication Strategies

• Adapting messages for various cultural and professional settings.
• Best practices for inclusivity in written and verbal communication.

Target Group
This course is ideal for:

• Business leaders, managers, and team members working in diverse environments.
• Professionals in marketing, human resources, and communications.
• Individuals involved in client-facing roles or customer service.
• Anyone interested in improving their communication skills across cultures.

Program Cost

• 5-day training program: €3700
• 10-day extended program: €6500

This course is available on different dates upon request, allowing you the flexibility to select the timing that best suits your schedule.

Organizers
The Geneva Institute of Business Management organizes this course in partnership with leading European institutions.