Course Overview
The Certified Professional Podcast Host (CPH) Training Program is designed to equip aspiring podcasters with the skills and strategies to excel in the growing field of podcasting. From understanding podcast platforms and equipment to mastering audience engagement and monetization, this course delivers hands-on experience and expert insights. Perfect for beginners and established content creators, this program blends theory with practice to help participants produce, launch, and sustain a successful podcast.
Course Objectives
This training program aims to:
- Provide a solid understanding of podcasting fundamentals, from concept development to technical execution.
- Develop practical skills for creating high-quality audio and video content.
- Train participants on audience engagement strategies, including social media, SEO, and analytics.
- Offer insights into podcast monetization, sponsorships, and growth strategies.
- Enable participants to understand the legal, ethical, and marketing aspects of podcasting.
Course Outline
- Module 1: Introduction to Podcasting
Overview of podcasting, history, and the current digital audio landscape. - Module 2: Planning Your Podcast
Identifying your niche, audience, and crafting engaging episode content. - Module 3: Setting Up Your Studio
Equipment essentials, recording software, and tips for achieving optimal sound quality. - Module 4: Recording and Editing
Hands-on training on using editing software, recording techniques, and post-production. - Module 5: Launching Your Podcast
Podcast hosting platforms, submitting to directories, and effective launch strategies. - Module 6: Marketing and Promotion
Building an audience through social media, cross-promotion, and email marketing. - Module 7: Monetization and Growth
Sponsorships, advertising, subscription models, and data analytics for growth. - Module 8: Legal and Ethical Considerations
Copyright, licensing, and privacy laws related to podcasting.
Target Group
This program is ideal for:
- Content creators, influencers, and marketing professionals aiming to expand their skills.
- Business owners and entrepreneurs interested in promoting their brands via podcasting.
- Individuals who wish to learn the complete podcasting process from setup to monetization.
- Those passionate about storytelling, audio production, and connecting with an audience.
Program Cost
- 5-day program: €3700
- 10-day program: €6500
The course is offered on multiple dates throughout the year. Custom dates are available upon request to meet the needs of companies and individual learners.
Organizers
The Geneva Institute of Business Management organizes this course with its European partners