Course on Presenting the Strategic Business Plan and Disruptive Innovation

In today’s competitive and fast-evolving business landscape, the ability to deliver a comprehensive strategic business plan while embracing disruptive innovation has become an essential driver for sustainable growth and long-term market leadership. Geneva Institute of Business Administration offers this specialized program, "Presenting the Strategic Business Plan and Disruptive Innovation", designed to equip participants with a complete methodology for crafting impactful strategic plans, integrating breakthrough innovations that can redefine industry standards. The program emphasizes the synergy between deep strategic thinking and bold innovation to create transformative market advantages and open unprecedented opportunities for forward-looking organizations.

Target Audience

• Senior executives and board members seeking to guide their organizations toward accelerated and sustainable growth.

• Strategic planning managers aiming to integrate disruptive innovation into corporate strategies.

• Entrepreneurs and startup founders looking to build strategies capable of creating market breakthroughs.

• Team leaders in large organizations who want to strengthen their ability to manage strategic transformation.

• Business development professionals in need of practical tools to generate new value in highly competitive markets.

Program Objectives

• Enable participants to gain an in-depth understanding of the components of an effective strategic plan aligned with long-term corporate objectives.

• Provide analytical tools for assessing both internal and external business environments to identify opportunities and challenges with precision.

• Introduce the concept of disruptive innovation and its impact on reshaping market dynamics.

• Develop the ability to embed disruptive innovation into strategic planning for sustained competitive advantage.

• Strengthen skills in presenting the strategic plan in a compelling way that persuades stakeholders to adopt and support it.

Course Outline

• Introduction to Strategic Business Planning

  • Definition and importance of strategic planning in modern business.

  • Key differences between operational and strategic planning.

  • Core components of a successful strategic plan.

  • Common challenges in creating strategic plans.

• Analyzing Internal and External Environments

  • Applying environmental analysis tools (SWOT, PESTEL).

  • Identifying organizational strengths and weaknesses.

  • Detecting market opportunities and threats.

  • Linking analysis outcomes to strategic direction.

• Defining Vision, Mission, and Core Values

  • The role of a clear vision in guiding strategy.

  • Crafting a mission statement that reflects corporate identity.

  • Establishing core values that encourage innovation.

  • Aligning vision and mission with market demands.

• Setting Strategic Objectives and KPIs

  • Characteristics of effective strategic objectives.

  • Translating objectives into actionable initiatives.

  • Selecting key performance indicators to measure progress.

  • Implementing regular reviews of objectives.

• Understanding Disruptive Innovation and Market Impact

  • Definition and distinctive features of disruptive innovation.

  • Examples of industries transformed by radical innovation.

  • Factors driving the adoption of disruptive innovation.

  • Managing the risks associated with breakthrough change.

• Integrating Disruptive Innovation into Corporate Strategy

  • Identifying areas within the organization for radical innovation.

  • Designing new business models that challenge the status quo.

  • Fostering a culture of creativity and calculated risk-taking.

  • Managing organizational change resulting from disruptive initiatives.

• Building a Strategic Roadmap

  • Defining phases and timelines for plan execution.

  • Allocating resources and budgets to initiatives.

  • Prioritizing execution based on expected impact.

  • Monitoring progress and adjusting the course.

• Cross-Departmental Coordination for Strategy Implementation

  • Leadership’s role in achieving institutional alignment.

  • Creating multidisciplinary task forces.

  • Removing barriers to interdepartmental collaboration.

  • Motivating employees to actively contribute to execution.

• Presenting the Strategic Plan to Stakeholders

  • Designing a compelling presentation that highlights key plan elements.

  • Using data to convince investors and partners.

  • Handling questions and objections effectively.

  • Ensuring message clarity for diverse audiences.

• Measuring and Continuously Improving the Strategy

  • Tools for evaluating strategic implementation results.

  • Identifying gaps and readjusting priorities.

  • Leveraging feedback for performance enhancement.

  • Embedding a culture of continuous improvement across the organization.